Imakethi ye-YIWU, iZiko loKhuseleko loKhulu lweNqanaba leNdawo, itsalela ngaphezulu kwama-600,000 abathengi baphesheya ngonyaka.
Ndikhule kule ndawo intle kwaye ndiyayazi kakhulu. Emva koko, ndiza kwabelana nawe yonke into endiyaziyo, edibanisa – i – Amava endawo kunye neendlela zobuchule, ngethemba lokuba ube noncedo.
Kwimakethi ye-YIWU, iZakhono eziPhambili eziBanzi ezinjengeemfuno ezichanekileyo zokubeka ngokuchanekileyo, ngokuxoxa ngamaxabiso ngobuchule, kunye nokulawula ngokungqongqo umgangatho ibalulekile. Nasi isikhokelo sokuthenga esithengwe ngononophelo kwimarike ye-YIUW, Dibanisa kwi – i – amava endawo kunye neendlela zobuchule.
- 1. Ukuma ngokuchanekileyo: Ukutshixwa kweethagethi ngemephu yocando lwemida
- 2. Ulawulo lwexesha: Ukulandela umthetho wegolide we-Peak
- 3. Bargaining and Negotiation: Mastering the Art of Game from "Breaking the Ice" to Closing a Deal
- 4. Ulawulo loMgangatho: ukusebenzisa le ndlela yovavanyo emithathu
- 5. Ukudityaniswa kwezixhobo: Ukwakha inkqubo ye-ecosystem
- I-6. Ukunikezelwa kwempahla
- 7. Intsebenziswano yexesha elide - impumelelo yokuphumelela-ukuphumelela kwintengiselwano
I-YIWURIVE YAMAZWE YORhwebo seLizwe yahlulwahlulwahlulwahlulwahlulwahlulwa:
- Ingingqi ye-1 (indawo ethengisayo yorhwebo) – ukuya – phezulu – Ukuphela kobucwebe (njenge-925 yesikali ye-925, iTitanium – Izixhobo zensimbi), zixhasa i-OEMS SICH, kunye nexabiso lentengo yeyunithi ukusuka kwi-30 ukuya kwi-200 yuan. Umzekelo, xa uthenga imihlobiso yoMthendeleko, unokuya ngqo kwi-Fetraian Counity (Ixabiso leThembela lamaxesha asebusika – 12 Yuan tericture pir.
- Indawo 2 – isihlanu sexabiso lokuthengisa.
- Indawo ye-5 (yokungenisa kwaye uphinde uphinde – Indawo yoRhwebo yokuthumela kwelinye ilizwe): Ungayithenga iimveliso ze-niche ezinjembisi – Empuma – I-Haicracts yeNdlela kunye ne-South Asia – ukutya okutyayo.
Ingcebiso esebenzayo: Emva kokufika emarikeni, unokuqala ngokufumana imephu yasimahla kwaye uphawule iindawo ekugxilwe kuzo. Umzekelo, ukuba ukuthenga imihlobiso yoMthendeleko, ungaya ngqo kuluntu lwe-Felian.
Kwintengiso ye-YIWU, ixesha yimali. Ukuthatha ixesha lokuthenga elifanelekileyo kunokukuzisela izibonelelo ezingalindelekanga.
- 9 – 11 AM: Abarhwebi bagcwele amandla ngeli xesha, eyona yeyona ilungele uthethathethwano. Ngeli xesha, unokugxila ekuhloleni umgangatho weesampulu. Umzekelo, jonga ukuba ukubekwa kwe-gewelry kuyinto efanayo kwaye nokuba kukho izixhobo ze-hardware zemithwalo.
- 3 – I-5 pm: Kufuphi nexesha lokuvala, abanye abathengisi baya kuqala ukucoca iimpahla ezisele. Umzekelo, ngexesha lokuphuma – Ngexesha lika-Matshi, kunokwenzeka ukuba ufumane ubusika – Iigloves ezifudumeleyo ze-Inflound kwixabiso le-3 kuphela ye-3 yuean nganye nganye, exabisa kakhulu – isebenza.
- Ukuhlolwa kweMarike yasebusuku: I “Imakethi yesiporho” nge-4 kusasa ngomtshato nangoMgqibelo kukuvumela ukuba ufumane i-not – Iimveliso ezisemgangathweni ezifana nempahla ye-vintage kunye nezinto ezindala. Khumbula ukuzisa isibane ukuze uhlolwe. Ukuba ufumana into oyithandayo, kuyacetyiswa ukuba uthathe isigqibo ngokukhawuleza.
Ukuxoxa yinxalenye engenakuthengiswa okuthengwa kwimarike yeYiwu kwaye nobugcisa obufihlakeleyo. Ungasebenzisa le template ilandelayo: “IBoss Wang, ukuba siyaxuba – I-Battch 50 yeziqwenga zeli bhadi, ngaba unganikezela nge-15 yuan? Siza kubeka ii-odolo eziphindaphindiweyo kwixesha elizayo.” Inkcazo enjalo ayibonisi kuphela injongo yakho yokuthenga kodwa ikwashiya igumbi kunxibelelwano olulandelayo.
- Izakhono zengqondo: Umnikelo wokuqala unokusikwa kwenye – okwesithathu kwixabiso lokuqala. Umzekelo, kwi-handraicraft ephawulwe kwi-100 Yuan, ungaqala kuqala ukucela i-30 yuan uze unyuse ixabiso. Nikela ingqalelo kwimpendulo yomrhwebi ngexesha lothetha-thethwano. Ukuba uthethathethwano lwamaxabiso lubethelele ngaphezulu kwemizuzu emi-5, unokucinga ngokuthelekisa amaxabiso nabanye abathengisi.
- Isicwangciso esikhulu: Xa isixa sokuthenga singaphezulu kwe-100 yeziqwenga, ungacela umkhenkce – Ixabiso eliphantsi. Umzekelo, ixabiso elicatshulwe ngumthengisi oluthile lweToy: Ngale ndlela, ayinakuphela kuphela ukuthengwa kwempahla kuncitshiswe, kodwa kunye nenzondelelo yomthengisi yokubonelela kungakhuthazwa, kufezekisa ukuphumelela – Imeko ephumelelayo.
Kwintengiso ye-YIWU, uLawulo lweMigangatho sisitshixo sokuthengwa ngokuphumelelayo. Inyathelo lokuqala lihlola imvakalelo. Ukrokrela ngobunono umphezulu wobucwebe kunye nomnwe wakho. Phezulu – Ukubekwa komgangatho akuyonto yokukrwela. Tsala i-zipper yecala letroli eliphindaphindiweyo kangangezihlandlo ezingama-20 lokuvavanya ubuntu bayo. Ezi zenzo zilula zinokuthi kuqala zigwebe umgangatho wemveliso.
- Ukuqinisekiswa kwesiqinisekiso: Isicelo sokutshekisha ilayisensi yeshishini yomthengisi, i-SGS ye-SGS (ibalulekile kwi-chielry), kunye ne-ISO9001 yenkqubo yenkqubo yokuqinisekisa ukusebenza kwabo ngokusemthethweni kunye nokuthobela kunye nomgangatho weemveliso zabo.
- Ngaphakathi – Uvavanyo lwefektri: Ngemveliso eyenziwe ngokwezifiso, unokulandela umthengisi kumzi-mveliso wokubambisana ukukhangela umgca wemveliso. Gxila kula manqaku alandelayo: Nokuba ngaba indawo yokugcina izinto eluhlaza ilawulwa nguZoning; nokuba ikhona – Inkqubo yokuhlola imigangatho yomgangatho; Iqondo lobushushu kunye nolawulo lokufuma kwindibano yepakeji. Ngale ndlela, umgangatho unokulawulwa kumthombo wokuphepha iimbambano ezisemgangathweni.
Ukwakha inkqubo ye-ecosystem efanelekileyo kwimarike ye-YIUD inokwenza uhambo lwakho lokuthenga lugudileyo.
Iinkonzo zeArhente lukhetho olufanelekileyo. Qesha “Imbaleki – I-gangs” Ngomvuzo wemihla ngemihla wama-80 – I-150 yuan. Baqhelene nemithetho yentengiso kunye nezixhobo kwaye banokukhupha ii-invoice egameni lakho kunye nokulungelelanisa izinto, ukubonelela ngazo zonke – Iinkonzo zokujikeleza kokuthengwa kwakho.
Inkampani ethile yorhwebo yelinye ilizwe igcinwe nge-30% yeendleko zonxibelelwano ngeenkonzo zearhente, ukuphucula ukuthengwa kwempahla nezinto ezithile.
Ngokwe-chain yonikezo, sisayine “Isivumelwano setyala” Abathengisi ngekhredithi elungileyo, bahlawula iipesenti ezingama-30 njengedipozithi kunye ne-70% emva kovavanyo.
Nangona kunjalo, kuyimfuneko ukuba uvumelane nomyinge wokubuyiswa kweemveliso ezingafakwanga, ekucetyiswa ukuba ungagqithi ngama-20%, ukunciphisa umngcipheko weshishini.
Ukusetyenziswa kwezixhobo zedatha kukwabalulekile. Ngoncedo lwe “I-Instagram” I-APP, tsala ngokuchanekileyo ixabiso lokuguquguquka kwexabiso lezinto zorhwebo.
Ukuthatha idatha ngoFebruwari ngoFebruwari 2025 Njengomzekelo, ixabiso lemiboniso yoMnyhadala yokuHlawula inyuke nge-12% xa kuthelekiswa noJanuwari. Ungacwangcisa kwangaphambili kwaye unyuke ngokubonakalayo ngokwenyani le nto ukuthintela ukunyuka kweendleko okubangelwa ziincopho zexabiso.
Izinto zelungiselelo yinxalenye ebalulekileyo yeendleko zokuthenga. Ukulungiselela isicwangciso sezinto esinokusindisa iindleko ezininzi. Incinci – Ukuthumela kwento, ungasebenzisa i “I-YIWUT” iqonga lomthwalo.
Eyokuqala – Ubunzima beekhilogramu ezi-3 zixabisa kuphela i-5 yuan kwi-preight kunye nenkxaso yemali kunikezo, olufanelekileyo kwaye luyakhawuleza.
Enkulu – ivolumu uthutho, unokuqhagamshela ngokuthe ngqo kunye nabanikezeli bempahla kwintengiso. Ukuhanjiswa ngaphezulu kwe-100 leekhilogram, ungathatha “Yixin'ou” uloliwe.
Impahla iphantsi njenge-0.8 Yuan yi-Yuilogram nganye, kwaye inokufikelela eYurophu ngeentsuku ezili-15, ixhasa inkxaso eyomeleleyo kurhwebo lwakho lwamanye amazwe.
Ngokweenkonzo zokucaca kwezisiko, iimveliso ze-elektroniki kufuneka zilungiselele isiqinisekiso kwangaphambili. Ngomtshakazi wase-3 kwimarike, 3 – Iintsuku ezi-5 zinokugcinwa, ziqinisekisa ukuba ukucocwa kwesiko lezinto kwaye kuthintele ukulibaziseka.
Ukuseka ixesha elide – Ubudlelwane bexeshana – Iziphumo zokuphumelela. Ukuqokelelwa kwetyala sisiseko.
Abathengi abanexabiso lokuthenga elingaphezulu kwe-500,000 yuan kwiinyanga ezintathu ngokulandelelana banokunandipha unyango olukhethekileyo njengokubonelela ngokukhethekileyo kunye nokusebenza ngokukhululekileyo, ukubonelela ngesiqinisekiso esiqinileyo sophuhliso lweshishini.
Ukudityaniswa kwenkcubeko akufuneki kungakhathalelwa. Ukunika izipho ezincinci ezinje “Amanqwanqwa amaTshayina” ukuya ababoneleli Ngaphambi kokuba umthendeleko wentwasahlobo anokuwunciphisa ngokufanelekileyo umjikelo wokuhambisa.
Umthengi othile unciphise ngempumelelo umjikelo wokuhanjiswa kwee-odolo ngeentsuku ezi-2 ngale ndlela, ukuphucula ukwaneliseka kwabathengi.
Ulawulo lwedijithali sisixhobo esinamandla sokuthengwa kwanamhlanje. Sebenzisa inkqubo ye-ERP yokunxibelelanisa uluhlu lwezinto zomthengisi kwaye ufezekise i-jit (nje – ngaphakathi – Ixesha lokuthengwa kwexesha. Umnqamlezo othile – umda kunye – Ishishini lorhwebo linciphise iindleko zalo zokugcina izinto nge-18% ngale modeli, ukuphucula ukusebenza kakuhle.
Ukuqukumbela
Isitshixo sokuthengwa ngokuphumelelayo kwimakethi ye-YIUU kulele kwisicelo esibanzi se “Ulwazi lwe-Gap + yobungcali + bokudityaniswa kwezibonelelo.”
Kucetyiswa ukuba abaqalisi baqale ukusuka ngaphantsi – Iimakethi zamakali ezinjengeemarike zebusuku kunye nendawo yesi-5 ukuya ngokuthe ngcembe ziqhelane nemithetho yentengiso. Ukuba unayo nayiphi na imibuzo okanye izimvo, nceda uzive ukhululekile ukushiya uluvo okanye Incoko nathi.
